Authentic
We are an Irish-run business and we curate life-enriching experiences with you in mind.
Your happiness is our success.
Welcoming
We’d like to Welcome you to our home and we hope that our unique journeys will touch your heart and leave you with lasting memories.
Extraordinary
Let’s Journey Beyond the Ordinary to discover the many phases Ireland has to offer.
Our Philosophy
Passion
We are passionate about Ireland, It’s rich history, culture, people and the jaw-dropping scenery & landscapes.
We channel this passion and expertise into crafting unforgettable journeys.
Tell us your dreams and we’ll make them come true.
Quality
Through our knowledge, beliefs and extraordinary talent & creativity, we work daily to curate bespoke Journeys that will reveal the true essence of Ireland.
All experiences are 100% Tailor-made with you in mind. We only run our own tours and we pride ourselves on preserving the values of our culture and tradition.
Diversity
Our success lies in the ability to work with people from diverse values and cultures. People with different ideas, which in turn creates a great working environment that can lead to more success.
It is vital for us to respect and appreciate differences in gender, age, ethnicity, physical abilities, sexual orientation, religion and education.
At AWE It’s all about the people.
Authenticity
We live and lead in our truest form.
We aim to provide you with a genuine experience, to give you an authentic slice of Ireland and to serve you with open-heartedness.
Meet Our Founders

Johanna Sonneveldt
Hola!
I grew up in the fascinating city of Buenos Aires and I guess, that’s why people called me the Fiery Argie. I’ve got a Degree in Hotel Management and vast experience working in hotels around the world. For many years I’ve based myself in Sydney and worked in the travel industry crafting customised travel packages for Vip Music bands touring around Australia & New Zealand.
My passion for travel the world and playing field Hockey took me on a voyage to more than 30 countries in 6 continents over the last 18 years. I’ve lived in Mexico, France, USA, Australia and now I’m lucky to be able to call Ireland my home.
It was in beautiful Sydney when I met Aoife in 2015 and we hatched a plan to create tailor-made journeys in her home town, Donegal and the Iconic Emerald Isle. But it wasn’t until I first arrived in Ireland that I fell in love with this extraordinary country and its passionate people, that we decided to turn a simple plan into a dream come true.
Every journey has allowed me to discover new places, to immerse myself in new cultures and to connect with local people and their traditions.
I’m excited to combine my in-depth travel & hotel industry knowledge, my passion for customer service, my obsession with travel and my love for Ireland to handcraft together with Aoife, the best experiences with you in mind.
I have a deep-rooted passion for travelling & continuing exploring this beautiful country and I’m inspired to share my passion with you.
Please do not hesitate to contact us for any recommendations or trip ideas.
- Preferred Holiday Destination: Bali
- Best Hotel Ever Stayed In: Kokomo Private Island in Fiji
- Favourite Food: Argentinean "Asado" (BBQ)


Aoife McDonnell
Cead mile failte!
I am a proud Irish woman from the glorious county of Donegal.
Extremely passionate about our unrivalled Irish landscapes, culture and history, I decided to set up Atlantic Way Experience to showcase our wonderful country. Combing my teaching with a Masters in Business, and of course, a love of all things Irish, Atlantic Way Experience was a very natural step into the travel world.
A little bit about me:
I’m the eldest of a large Irish family. We grew up Irish dancing, singing songs, playing Gaelic football, roaming the Irish countryside on adventures and listening to the stories of our elders. A simple but glorious childhood.
Growing up, Gaelic football became my greatest passion. My main goal in life was to play for Donegal. I’ve been very fortunate to have my fair share of championship medals, including All-Irelands but the greatest gift that sport has given me are the life-long friendships and the great Gaels I have met along the way.
Travelling has also given me a great opportunity to chase life experiences and embark on cultural journeys. 30 countries ticked off the bucket list and hopefully many more to follow!
I aim to give our clients unique, authentic experiences in Ireland. You’ll never forget the roar of the fireplace as you gather around sharing stories, exploring our historic castles or standing at the edge of the world on the highest sea cliffs in Europe. I want people to leave Ireland with a genuine connection to the place.
I’ve travelled the length and breadth of Ireland and have selected the very best accommodation, guides, activities, surprises and spectacular landmarks for your unforgettable journey.
- Preferred Holiday Destination: Sri Lanka
- Best Hotel Ever Stayed In: Song Saa Private Island in Cambodia
- Favourite Food: Anything with potatoes!